MAXIMA special session at ICEM 2026: Call for contributions on Digital Twins for Electrical Machines
The MAXIMA project is co-organising a special session on Digital Twins for Electrical Machines in the framework of the ICEM 2026 conference, and is pleased to invite contributions from researchers and practitioners working in this rapidly evolving field. The session focuses on how advanced digital twin technologies can support the design, optimisation, operational management and control […]
Upcoming: MAXIMA M30 Consortium Meeting in Höganäs, Sweden
The MAXIMA consortium will hold its 30-month project meeting on 30 September – 1 October 2025, hosted by Höganäs AB in Helsingborg, Sweden. This meeting will mark an important milestone in the project’s journey towards developing modular axial flux motors for next-generation automotive applications. Partners will gather to present progress across all work […]
Introducing the MAXIMA LCA Game
A strategic card game about building better eMotors through eco-design choices At MAXIMA, innovation doesn’t stop at engineering—it extends into how we learn, teach, and explore eco-design. To make sustainability more tangible, we’ve created the MAXIMA LCA Game, a hands-on way to understand how design choices in electric motor development impact the environment. […]
Closing the Loop: Tackling End-of-Life Magnet Recycling with MAXIMA
As the race towards sustainable transportation accelerates, the MAXIMA project is tackling one of the most pressing technological and environmental challenges in electric mobility: how to reduce reliance on critical raw materials, especially rare earth elements (REEs)—without compromising motor performance. At the heart of this mission is the transformation of magnet production and recycling, with […]
MAXIMA to Participate in European Sustainable Energy Week 2025
We are excited to announce that the MAXIMA project will be participating in the upcoming European Sustainable Energy Week (EUSEW) 2025, taking place from June 10 to 12 in Brussels and online. MAXIMA will be featured at the Energy Fair, sharing the stand (C-5) titled «Powering a Green Europe: EU Projects in Action» alongside several […]
Life Cycle Assessment Support Tool for the Ecodesign of the MAXIMA eMotor
The VUB team within the MAXIMA project has developed a comprehensive Life Cycle Assessment (LCA) platform to support the sustainable design of the MAXIMA eMotor. This tool enables users to assess the environmental impacts of the motor from raw material extraction to real-world operation on the road. Its full lifecycle (i.e., with the inclusion of […]